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Tinplate Toys

January 24th, 2010 2 comments

Tinplate Toys .. A History of Tin Toys

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The one area of yesterdays toys that I never get tired of delving into is that of tinplate toys. There again it is such a vast area for the collector, both serious and not quite so, to choose from …. cars, trucks, planes, boats, clockwork, friction-drive, buildings, animals, by decade  etc, etc ….

Because it is such a large topic to cover in one go it is an area which I will be returning to time and time again under various headings. For the purpose of this particular post I will attempt to give a simplified overview of the subject and save a more in depth look at the various catagories for another day.

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A BRIEF HISTORY of  TIN TOYS

Tinplate (thin sheets of steel plated with tin) was used in the manufacture of toys from the mid to late 1800’s. Previous to this the majority of toys were made from wood, some were simplistic often crude in their manufacture, some, like this 19th century example of a steam paddle boat from the USA were a delight with its printed paper overlay and deck fittings, but not intended to be the plaything of your average child in the late 1800’s.

Prior to WW1 the early tin toys were often painstakingly hand painted – the advent of chromolithography was to change all that. Although this technology had been around since the late 1800’s it wasn’t until the early 1900’s that it was commonly applied to tin toys. The technique allowed multi-coloured illustrations to be printed on to flat sheets of tinplate which could then be stamped out and put together by means of bendable tabs to form the finished toy.

By the early part of the 20th century Germany was the leading producer of tin toys in the world a position which it maintained right up to the outbreak of WW11. The bulk of its production was designed and destined  for export to meet an ever increasing demand for reliablity and quality at realistic prices, clockwork motors were incorporated into the models to add movement and even greater sense of realism to the toy.

Most of these early German companies the likes of BING (1863), FLEISCHMAN (1887), LEHMANN (1881), GUNTHERMANN (1880) and MARKLIN (1859) were to produce an array of classic toys, highly sought after by todays collectors, but which were certainly equalled and even surpassed by the later German manufacturers such as ARNOLD (1906), TIPP (1912) and SCHUCO (1912) to name but three.

With mass production came mass appeal and it wasn’t long before the German dominance of the market came under threat by the appearance of other manufacturers in both Europe and the USA. CHAD VALLEY and LINES BROS. were two of the early British companies to make their mark as the British public shunned German goods, including toys, following the First World War. The Americans had always had a history of tin toy manufacturing dating back to the mid 1800’s with the likes of the PHILADELPHIA TIN TOY MANF., FALLOWS, BERGMANN, IVES and BUCKMAN this reputable list was added to by the likes of UNIQUE ART, STRAUSS, CHEIN, WOLVERINE and MARX.

The outbreak of WW11 saw great changes to all aspects of life from which the toy market was not immune. Production was given over to munitions as men, women, machines and materials did their bit for the war effort. So much so that when peace eventually returned toy makers everywhere had a great deal of lost ground to make up. However German dominance was at an end and companies in the UK like METTOY and BRIMTOY were producing a large range of high quality tinplate toys.

But this new dawn also saw the emergence of a new market leader in the shape of Japan. Japan had been a major producer of tin toys for as long as the Europeans but it was not until the late 1940’s and ’50’s and even into the early 1960’s that production reached its height with the introduction of many new novelties. Not just wind-up and friction drive motors but Japanese tin plate toys were also incorporating battery power not simply to drive the toy but also to provide lights and sounds.

The Japanese through an extensive number of reputable tin toy companies, MARUSAN, MASUDAYA, NOMURA, YONEZAWA and BANDAI … the list goes on …  now began to flood the market with many appealingly designed tinplate toys aimed specifically at the massive U.S. market.

But the market never stands still and despite this relative boom in the post war era, tin toy manufacturing was facing its biggest threat yet …….. the plastic revolution.

For more information on tinplate toys please see my further listings under specific manufacturers.

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